Hell is Chrome?
After Google’s big announcement regarding the launch of its new operating system, Chrome OS, I can’t help but chuckle at the lyrics to the song Hell is Chrome by one of my favorite bands, Wilco:
“When the Devil came / he was not red. / He was Chrome …”
Is this being hummed within the halls of Microsoft this morning? It’s hard to think otherwise. (In fairness, who could fault Microsoft’s employees for such excellent musical taste?)
The mere announcement of Google’s play won’t, and should not, shake the foundation of Microsoft’s business – yet. But, the move does represent Google’s boldest salvo yet to push the migration of personal computing away from the desktop and on to the cloud. Consumers are already growing more and more accustomed to other cloud-based software, particularly through the high adoption of social media applications.
It’s this ideology that has Microsoft concerned, if not panicked – hell may not be chrome, but Chrome, and everything that Chrome brings with it, could certainly be hell for Microsoft.
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