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	<title>MarketerView &#187; Chrome</title>
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		<title>Hell is Chrome?</title>
		<link>http://www.marketerview.com/2009/07/08/hell-is-chrome/</link>
		<comments>http://www.marketerview.com/2009/07/08/hell-is-chrome/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 16:46:45 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Tech]]></category>
		<category><![CDATA[Chrome]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Wilco]]></category>

		<guid isPermaLink="false">http://www.marketerview.com/?p=77</guid>
		<description><![CDATA[After Google&#8217;s big announcement regarding the launch of its new operating system, Chrome OS, I can&#8217;t help but chuckle at the lyrics to the song Hell is Chrome by one of my favorite bands, Wilco:
&#8220;When the Devil came / he was not red. / He was Chrome &#8230;&#8221;
Is this being hummed within the halls of [...]]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://www.hotmobile.org/2008/uploads/images/google_logo.jpg" class="alignleft" width="100"&gt;>After <a href="http://googleblog.blogspot.com/2009/07/introducing-google-chrome-os.html">Google&#8217;s big announcement</a> regarding the launch of its new operating system, Chrome OS, I can&#8217;t help but chuckle at the lyrics to the song <a href="http://bemydemon.org/songs/chrome.htm">Hell is Chrome</a> by one of my favorite bands, <a href="http://www.wilcoworld.net">Wilco:</a></p>
<blockquote><p>&#8220;When the Devil came / he was not red. / He was Chrome &#8230;&#8221;</p></blockquote>
<p>Is this being hummed within the halls of Microsoft this morning?  It&#8217;s hard to think otherwise.  (In fairness, who could fault Microsoft&#8217;s employees for such excellent musical taste?)</p>
<p>The mere announcement of Google&#8217;s play won&#8217;t, and should not, shake the foundation of Microsoft&#8217;s business &#8211; yet.  But, the move does represent Google&#8217;s boldest salvo yet to push the migration of personal computing away from the desktop and on to the cloud.  Consumers are already growing more and more accustomed to other cloud-based software, particularly through the high adoption of social media applications.</p>
<p>It&#8217;s this ideology that has Microsoft concerned, if not panicked &#8211; hell may not be chrome, but Chrome, and everything that Chrome brings with it, could certainly be hell for Microsoft.</p>
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